Understand the objective.
We clarify what your audience should understand, feel or do before deciding what to create.
MS Production
MS ProductionFilms and photography
MS Production film
Our latest brand film brings together real production and AI generated frames to show what MS Production believes. The tool can change. The human feeling cannot.
The premise
Every project begins with a human truth. Meaning comes first. Then light, place, faces, movement and sound give it a world.

Find the reason.
Selected work
Approach
A clear process from start to finish.
We clarify what your audience should understand, feel or do before deciding what to create.
We turn that objective into a clear message, concept and visual direction that fit your brand.
We manage the shoot, edit and final formats so every asset is ready to use and built for its purpose.
Every frame should earn its place.
Solutions
We recommend the form, format and scale after the objective is clear.
Best when you are introducing a new brand, opening a location or changing how people see you.
02Best when you need attention and action around a specific offer, campaign, destination or season.
03Best when people need to understand your purpose, expertise, people or the story behind your brand.
04Best when you need a consistent flow of strategic films and visuals across several months.
05Best when you need one ambitious hero production that defines the brand and is built to be remembered.
About
Founded by filmmaker Marc Sawaya in 2018, MS Production brings strategy, direction, film, photography and hybrid production into one deliberate process.
Working between Lebanon and Abidjan, Côte d’Ivoire, we travel for the right story and assemble the right team for each world. The result is work that feels precise, human and honest.
@marcsawaya.prodStart a project
A project begins with one clear intention.